Working directly with the Marketing Director and Communications team, I created a number of engaging, cohesive cross-platform promotional projects including pitch decks, one sheeters, and social media campaign assets, as well as assisted in redesigning websites. The goal was always to stay within the Fathom Events brand guidelines to highlight the company without over shadowing the event or film being promoted. Finding creative ways to introduce branded elements like the logo hex, lens flares, or dark cast light backgrounds to simulate a theater-like atmosphere, I was able to achieve a greater balance in the design and layout while maintaining brand hierarchy.